The Pet Atlas

Privacy Policy

Effective date: February 10, 2026

The Pet Atlas ("The Pet Atlas," "we," "us") respects your privacy. This Privacy Policy explains what we collect, how we use it, and the choices you have.

What we collect

Information you provide

Emails you send us: If you contact us by email, we receive your email address and the contents of your message.

Information collected automatically

When you visit The Pet Atlas, we (and our service providers) may collect basic usage and device information automatically, such as:

  • pages you visit and actions you take on the site
  • approximate location (e.g., city/region)
  • device and browser information
  • referral information (e.g., what site or search led you here)
  • general performance/diagnostic data

Analytics (Google Analytics)

We use Google Analytics (GA4) to understand how people use the site (for example: which pages are helpful, what content gets read, and where the site can be improved).

Cookies and similar technologies

We and our analytics providers may use cookies and similar technologies to:

  • recognize a browser/session
  • measure traffic and usage patterns
  • improve site performance and content

You can control cookies through your browser settings.

How we use information

We use information to:

  • operate and maintain the site
  • understand site usage and improve content and performance
  • protect against abuse, spam, and security issues
  • respond to emails you send us

How we share information

We do not sell your personal information.

We may share information in limited cases:

  • Service providers that help run the site (for example: analytics and hosting)
  • Legal and safety reasons (to comply with the law, enforce policies, or protect rights and safety)

Your choices

Cookie controls

You can control cookies through your browser settings. If you block cookies, parts of the site may not function as intended.

Opting out of Google Analytics

Google offers tools that may allow you to limit or opt out of Google Analytics tracking (for example, browser add-ons or settings). You can also reduce tracking using browser privacy settings.

Do Not Track

Some browsers send a "Do Not Track" signal. At this time, The Pet Atlas does not respond to Do Not Track signals.

Data retention

We keep information only as long as needed to:

  • operate and improve the site
  • comply with legal obligations
  • resolve disputes and enforce policies

Security

We use reasonable safeguards to protect information, but no method of transmission or storage is completely secure.

Children's privacy

The Pet Atlas is not intended for children under 13, and we do not knowingly collect personal information from children under 13.

Changes to this policy

We may update this Privacy Policy from time to time. When we do, we will update the effective date at the top of this page.

Contact

For privacy questions, please use the Contact page.